White Papers
Working in conjunction with its industry partners, future banking provides an extensive library of white papers discussing the most pressing issues and innovative solutions in the industry.Latest White Papers
Financial Regulation: Towards a Global Regulatory Framework? The most recent in the Chatham House City Series of conferences, held at Chatham House on Monday 11 March and sponsored by KPMG, attracted high quality speakers and prompted interesting...
Key Factors to Consider When Choosing an Outsourcer for Your Contact Centre Services Since outsourcing first became popular, locations such as the Philippines and India have dominated the market with possibilities of low rates and reduced operational...
Why Data Nerds Will Inherit the Earth
Data scientists, data architects, database managers and analytics managers. If you work in marketing and have one of these sorts of people on your staff then now is the time to start listening...
How to Value Social Media Advocacy
In the summer of 2012, a collection of leading industry brains were invited to come together to discuss the troublesome issue of social ROI. Three hours in and the size and complexity of the...
CRM and Social Media
Social media platforms are now commonly part of the 'marketing mix' for direct marketers and...
Bridging Channels Strengthens Customer Relationships
Customers use multiple channels to interact with the companies they do business with. A disjointed experience across those channels can lead to frustration, dissatisfaction, and churn - all...
Integrated Data Mining: the Core to Customer Analytics Success
Companies like yours seek to use data mining to group customers into benefits based segments, to find those most likely to respond to cross-sell and acquisition offers, to improve retention and...
