CRM White Papers
Stay up to date with the latest CRM white papers from the global banking industryLatest White Papers
Manage the data enterprise With millions of customers, hundreds of products and a variety of distribution channels to contend with, banks are facing increasingly complex data challenges. In order to stay competitive and...
Profiting from Customer Profitability Measurement An effective CRM strategy requires a deep understanding of a bank’s customers to better anticipate their needs for products and services and their preferences in terms of delivery channels....
The Finance Information Factory The main system used by the finance function in banks has traditionally been the General Ledger however, increasingly over recent years financial work has been migrating to the data warehouse....
Enterprise Event Management in Banks Event management has been used in the marketing area of banks for many years where ‘event based marketing’ has resulted in huge improvements in response and take-up rates. This white paper...
Enabling the Agile Enterprise with Active Data Warehousing This white paper shows how you can deliver fast, analytical information to front-line users to support thousands of decisions every day. An active data warehouse built upon a solid enterprise...
SYKES Card Services Case Study Learn how SYKES’ flexibility, expertise and 'can-do' attitude have built a trusted relationship with this Fortune 500 company which has lasted eight...
The Five Myths of Customer Service Satisfaction How do you give customers the great experience that will have them putting your products ahead of your...
Online Support Communities: Are They for You? Could online communities be the 'holy grail' of customer service: virtually free help that achieves a high level of customer...
Loan Industrialise your loan process and provide personalised customer service. See at a glance how you can optimise the process and rearrange...
Branch Innovation Save at least an hour per employee per day and make them more effective at the same...
CRM How to make your CRM implementation an outstanding...
Corporate Profile Over 20 years of working exclusively with banks. How to improve the bank’s effectiveness and...
Architecture that inspires New regulations and heightened customer demands are putting pressure on banks to upgrade their IT...
SYKES Global Card Services Case Study In this case study, read how SYKES helped a leading global card services provider manage increasing call volumes and enhance customer...
