CRM: take positives from a crisis
Steve Whitty is head of customer experience and service definition measurement and costing at RBS, and is a certified Six Sigma Master Black Belt. Before joining RBS, he worked with Airbus, Pickford’s UK and Littlewood’s Shop Direct Group.
-
Times of crises can provide opportunities for banks to offer their customers... -
Steve Whitty is head of customer experience and service definition...