BANKING CHALLENGE
Recent statistical evidence from market researchers confirms that the bank branch remains a viable and important delivery channel for retail banking customers and is the primary location for new product sales. Simply put, though most retail banks have invested and promoted their Internet banking channel heavily, even those customers who have adopted the Internet banking systems still express a need and desire for the traditional bank branch. Most importantly, customers now expect to have all the same information and features available through the Internet banking channel also available at the bank branch. Each retail bank must update its branches in order to smoothly integrate them into the bank’s complete delivery channel system without diminishing customer care.
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RESOLVING THE CHALLENGE
Most banks not only recognize this challenge, but some have started to deal with it. The resolution requires both operational and technical changes in the branch systems. Cisco® has been an important technology provider to banks, but until now much of that technology has not reached the branch level. To solve this current challenge, both Cisco and its retail bank customers realize that Cisco solutions address these integration requirements.
CONVERGENCE
Convergence enables retail banks to integrate and deliver diverse customer information along with voice and video into the branch environment through a single, cost-effective, and manageable network. |
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CISCO BRANCH OF THE FUTURE SOLUTION
Cisco developed the Branch of the Future solution to solve specific business problems associated with this retail banking challenge. The Cisco Branch of the Future solution, which was designed exclusively for retail banks, meets current financial-industry challenges head-on.
Click here to read more about the ‘Cisco- Branch of the Future’ solution
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