CREST, a wealth management start-up based in India, has secured $3.1m in pre-seed financing, with BEENEXT leading the investment.
The round also included Sparrow, Shastra VC, DeVC, Warmup Ventures, Atrium Ventures and 91ventures, as well as more than 40 founders and CXOs from India and the UAE.
BEENEXT principal Saksham Pant said: “Founders, CXOs and business families today are looking for trusted partners to help manage and grow their wealth long term.
“The CREST team, with its investment expertise and AI product built on top of India’s significantly improved financial infrastructure, is building a modern family office platform for the next generation of wealth creators.”
Set up by Girish Singhi and Zuhaib Khan, the company runs an AI-native fractional family office platform bringing together advisory services, asset management, community and technology.
Its services include consolidated reporting, tax-efficient structuring, asset allocation, investment oversight, succession planning and estate planning.
The proceeds will go towards improving its technology platform, adding to its family office and investment teams and strengthening regulatory and compliance functions.
The capital will also help develop asset management products focused on Indian and overseas public markets alongside real estate.
Singhi and Khan said: “Many of India’s founders and business owners have built significant wealth, but their personal financial structures haven’t kept pace.
“CREST was built to sit on the client’s side of the table, bringing together investment discipline, governance, technology and long-term thinking in one place.”
