Formedin1988, Workload operates a shared investment product data exchange with information provided by over 90 of the UK’s leading financial services companies.
Workload provides these organizations with business-critical market intelligence in order to drive sales, product design and distribution strategies.
Equifax managing director Shawn Holtzclaw said he is tremendously excited about the addition of Workload to the Equifax business.
"It adds real value to the Equifax proposition. Adding their extensive wealth and asset data, including information on ISAs, bonds, unit trusts, pensions and mortgages to our own data, means we can give consumer-facing businesses in a wide range of markets a greater overall insight into the financial status and capabilities of customers and prospects," Holtzclaw said.
Equifax acquired US wealth data specialist, IXI, at the end of 2009 and Workload extends this expertise.