PaySecure is a software-only service that enables a consumer to use their debit card and bank-issued PIN to pay for online purchases.
Acculynk said that the PaySecure solution will be available to existing and prospective Heartland merchants in the second quarter of 2011.
The product utilizes a patented, graphical PIN-pad for the secure entry of a consumer’s PIN and the transactions will be processed using a merchant’s existing payment processor connections.
PaySecure also offers consumer choice by giving shoppers the standard option of PIN debit or signature debit that they get today at the retail point of sale.
Heartland chief information officer Steve Elefant said that PaySecure authenticates that the consumer made the purchase which reduces fraud and charge-backs for merchants – saving them time and money.
"It is also user-friendly: it enables consumers to enter their PINs directly in the check out process without being redirected to another site or needing to enroll in a program. PaySecure is a valuable addition to our existing suite of security products," Elefant said.