The new offering will also provide small to medium-sized merchants access to payment-enabled media at the checkout counter, including the integration of online services such as digital couponing, loyalty, location-based social media and value-added services.
Paymedia encompasses payment acceptance systems, intelligent gateway services, and managed services that include end-to-end security and automated software updates.
It integrates traditional payment services such as credit and debit, with emerging alternative payments and online payment-enabled media and services.
Additionally, ISOs and acquirers can take advantage of sophisticated online tools such as automatic compliance updates, on-demand terminal status reporting, and real-time merchant attrition alerts, claims VeriFone.
VeriFone senior vice president of marketing Paul Rasori Paymedia ensures merchants can meet the rapidly evolving needs of media-savvy consumers and take advantage of the latest systems, including NFC-capable payment acceptance, without risking upfront investments.
"With Paymedia, resellers can transform their sales operations into a recurring revenue business model that fosters long-term services-oriented relationships with merchants," Rasori said.
Paymedia builds on VeriFone’s PAYware Connect intelligent gateway services to integrate traditional payment authorization with non-traditional payment-enabled media and services that accommodate consumer mobile phones.
