CRM - Page 3
Stay up to date with the latest CRM updates from the global banking industryCRM: a very social enterprise Thomas Perryman speaks to Norwegian banking innovator DNB’s head of CRM strategy and innovation Rune Foyn about how the bank’s social media drive has accelerated customer satisfaction...
Barclays' revolutionary road Barclays Bank has undergone a radical change over the past 18 months as it looks to improve the customer experience through collaborative working and new technology. Shailesh Grover, the...
The future of e-commerce Electronic trading has emerged as the essential thread on which the fabric of modern commerce relies. Ian Cohen, chairman, securities trading committee, AFME, talks to Future Banking about the...
Putting the customer first The onus is on banks to embrace a business model that places the quality of customer experience at its heart. That means having a consistent service across all channels that responds to the...
A human community At the BNP Paribas General Shareholders’ Meeting in May, chairman of the board of directors Michel Pébereau announced his intention to step down at the end of 2011. Here, he reveals what has...